Personally, I dislike everything about Justin Bieber. I change radio stations when I hear his songs and I can’t stand his hair style, his stage presence or his attitude.

Personally, I dislike everything about Justin Bieber. I change radio stations when I hear his songs and I can’t stand his hair style, his stage presence or his attitude.

I’m brimming full of hatred towards Bieber, and those who have fallen victim to “Bieber Fever”.

However, I’m willing to admit that he is young, successful and besides his impressive earning power, his vast social media reach is something to talk about.

With over 50 million Facebook fans and 44 million Twitter followers, brands are willing to go the extra mile to have their products promoted by the 19-year-old star.

Many of these brands that target “Beliebers” are producers of technology.

I’ve chosen to highlight one such product that fans won’t simply be able to brush past.

Bieber’s singing toothbrush.

This device takes karaoke to a whole new level.

Bieber has been known to invest millions into private tech start-ups and he embraces life with the attitude of not investing in something he doesn’t believe in. This makes brands even more hungry to have this youngster behind them.

Would you like to have teeth as gorgeous as Bieber’s? Is brushing your teeth not something very high on your daily to-do list? Do you just not have the two minutes recommended by dentists to scrub those dentures?

Well, don’t worry! This pop star, in conjunction with a singing toothbrush company have brought you a solution.

With the push of a button you will hear a Bieber song coming from your tooth brush, giving you the motivation to brush those pearly whites for two minutes.

I can’t even listen to Bieber for 20 seconds, never mind brush my teeth to his tunes for more than a minute.
No thank you, I’ll pass.

Packaged in a black or purple box this battery-operated toothbrush is available at many retail stores in South Africa for close to R300.

There are YouTube videos by the hundreds of people who can’t get enough of these toothbrushes. Go watch them, you’ll see.

Now I’m just waiting for the Justin Bieber singing hair brush. I’m sure it’s on the way.

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