Toyota Motor Corporation (TMC) announced that cumulative global sales of the Toyota Corolla surpassed 40 million in July, reaching 40.01 million units.
Toyota Motor Corporation (TMC) announced that cumulative global sales of the Toyota Corolla surpassed 40 million in July, reaching 40.01 million units.
This milestone marks another historic achievement for the Corolla, Toyota’s perennial global car.
In November 1966, Toyota opened a new plant in Takaoka, Japan, dedicated solely to Corolla production. Two years later, with an emphasis on providing region-specific vehicles, production began in Australia and Malaysia.
From 1965 to 1968, Toyota more than doubled its total annual production from 480 000 to 1.1 million vehicles — a testament to the Corolla’s significant contribution to the growth of the company.
The Corolla, currently produced at 15 plants worldwide, accounts for one in five vehicles sold in Toyota’s 76-year history.
Last year, a total of 3 180 Corollas were sold every day across more than 150 countries and regions. That equates roughly to one vehicle every 30 seconds.
The Corolla was originally designed to meet the changing needs of Japanese commuters in the mid-1960s. When the first Corolla rolled off the production line, many basic safety features were still optional. Later, to meet the needs of families, Toyota decided to include many of these features as standard.
