The Rugby World Cup Bokday campaign was launched nationally in June, as a call to supporters to wear green and official Springbok merchandise every Friday until the end of the Rugby World Cup tournament in October – as well as on the Springboks' playing days during the tournament.
Award-winning South African music superstars Freshlyground and Goldfish, commissioned by the South African Rugby Union, have collaborated on an anthem to accompany the Springboks’ Rugby World campaign.
The song, Let’s Do It Again was launched in July – 100 days prior to the tournament's kickoff on 9 September – as part of Saru’s campaign, Unite 2011, to rally support for the national team.
The campaign also aims to accumulate one million supporters for the Springboks on their Facebook page – www.facebook.com/springboks – as well as providing other digital platforms through which fans may register their support and win a trip to New Zealand, or signed playing jerseys.
Send us your Bokday support photos to sport@grocotts.co.za for possible inclusion in the Grocott's Mail.
The Rugby World Cup Bokday campaign was launched nationally in June, as a call to supporters to wear green and official Springbok merchandise every Friday until the end of the Rugby World Cup tournament in October – as well as on the Springboks' playing days during the tournament.
Award-winning South African music superstars Freshlyground and Goldfish, commissioned by the South African Rugby Union, have collaborated on an anthem to accompany the Springboks’ Rugby World campaign.
The song, Let’s Do It Again was launched in July – 100 days prior to the tournament's kickoff on 9 September – as part of Saru’s campaign, Unite 2011, to rally support for the national team.
The campaign also aims to accumulate one million supporters for the Springboks on their Facebook page – www.facebook.com/springboks – as well as providing other digital platforms through which fans may register their support and win a trip to New Zealand, or signed playing jerseys.
Send us your Bokday support photos to sport@grocotts.co.za for possible inclusion in the Grocott's Mail.
