By Mbali Tanana
With a career in media that champions storytelling, community development and access to information, media mogul Keith Ngesi says every step in his life’s journey has been preparing him for this moment.
Ngesi, who is the founder and owner of media empire — Keith Ngesi Media — was born and bred in Makhanda. He says his recent appointment as a board member for the prestigious National Arts Festival will help him amplify his voice in promoting influence beyond Makhanda and inclusivity within the festival.
“It was truly a full-circle moment for me. I was born and bred in Makhanda, and the National Arts Festival has always been part of my life — from the days when it was just a fun and magical time as a child, to later appreciating its cultural and economic impact. Never in my wildest dreams did I imagine that one day I’d serve on its board. I felt honoured, humbled, and incredibly proud. It’s not just a personal milestone; it’s a tribute to the community that raised me and the many artists whose stories have shaped this platform,” he said.
The former journalist turned municipal spokesperson and now media entrepreneur said having a seat on the board is something he does not take lightly.
“It is both a privilege and a responsibility. It means I now have a voice in shaping a festival that has been instrumental in placing South African arts on the global map. More personally, it means giving back to something that shaped me. It’s a chance to contribute to the sustainability and growth of the arts ecosystem, not just in Makhanda but across the country.”
“I’d love to see the festival grow even more inclusive, accessible, and far-reaching — both in terms of audience and participation. I want us to amplify its influence beyond Makhanda, creating stronger connections with rural and township communities, while also expanding its digital footprint. Most importantly, I’d like to see the festival become a sustainable incubator for emerging talent and creative entrepreneurs, ensuring that it continues to be a platform where dreams are launched,” said Ngesi.
Deep rooted in media, communication, and community development — sectors that all intersect with the creative arts — and founding and running an online audio-visual radio platform, to working with various stakeholders in the public and private sector, Ngesi said the way was paved for him to be in this role. “Not just with skills, but with a deep sense of purpose and commitment to platforms like the National Arts Festival,” he said.